You’re simply the Breast.


Let’s just get that big, ugly word right out there in the open, shall we?? Because ultimately, much as we’d like to pretend otherwise sometimes, it is all around us, and killing our friends and family as we speak. Around the world, someone is being given the devastating news that they have cancer every two seconds. Most, if not all, of us will know someone who has suffered cancer and possibly even died from it. If you are one of those who has lost someone to cancer I apologise if this subject upsets you, but you more than most will know that raising awareness (and most of all raising funds for research) is something we have to keep in the public eye if we are ever to find ways of combatting this illness. In the UK alone last year, 309,189 people were diagnosed with some form of cancer. In that same year, 155,859 people in the UK died from cancer. Over a hundred and fifty-five THOUSAND people died – just stop reading for a minute, and picture that number. Every year I attend the Download Rock Festival here in the UK. Average attendance is a little over 100,000, meaning that at any time during the day there are about 70,000 people in front of main stage. Here they are.

Take a good look. Picture all those people.....

  Now double that number. And now with that image in mind, picture them all dead. Dead from a sickness we don’t fully understand, and have yet to find a way of fighting effectively. Sobering thought, isn’t it??? Then take into account the size of the UK. As countries of the world go, we’re tiny. Go ahead, take a look for comparison.

So if we lose that many people to cancer every year, what does that mean for the figures in your country?? Or worldwide?? The shocking truth is that 12.7 million people get cancer every year. Those are not some statistic we are talking about, they’re real people, with real lives, and jobs, and families, all of whom now face the horrific uncertainty of whether science can save them from death or whether the time has come to say goodbye. People who have to find the way to break the news to partners, to mothers and fathers, and worse still to children. People who even if they do recover will possibly face long, painful and debilitating treatment, job loss, financial hardship and emotional turmoil. People like my stepmother.

  I’m not going to reveal personal details about my stepmother’s fight against cancer, partly out of respect for her privacy but also because I don’t want anyone to feel that her case is special or more worthy than those closer to you. But having someone so close to you affected by this is a great eye-opener to how deeply and quickly such an event can turn people’s world’s upside-down. In a short space of time, she has endured enormously difficult and painful treatment, lost her job, undergone major surgery and, ultimately, a mastectomy. For men reading this, imagine if someone cut off your bloke-bits, and then consider how you’d cope with that mentally. Alongside her personal suffering, I’ve witnessed how coping with this has affected family and friends around her, and undergone some of that anguish of uncertainty myself. Cancer is an evil, destructive force that attacks not just the sufferer, but all those around them too. You’d have to be dead inside yourself not to care about all this.

  Fortunately, many of us do care. Countless organisations worldwide every year host a multitude of events that generate badly needed funding for medical research into cancer, as well as providing respite care and counselling for sufferers. Unless you’ve been living in a cave for years (like the guy down the beach from my house, but he’s a different story…) you’ll be aware of the pink ribbon representing breast cancer awareness – Breast Cancer is responsible for 25% of all cancer cases, and affects men as well as women. Which is why what started out as a fairly blue Twitter exchange one night suddenly morphed into an uprising of bloggers, determined to do something, anything that they could to raise awareness and money for the fight against cancer. And Bloggers4Boobs was born.

  Spearheaded by Angie, Becca and Bill, they quickly established a series of ways that other bloggers and their readers could easily help to make a difference, and it’s to that incredibly worthwhile cause I ask you to lend your weight today. You may not be able to afford a donation. But it doesn’t mean you can’t do something to help. Amongst the multitude of good ideas they had was the Whose Boobs? concept. In short, people are submitting photographs of their breasts (in a tasteful, name and face free way!!) to their ever-growing catalogue of boobs – mine are in there somewhere, and so are my wife’s – to show readers that real people are not only sitting up and paying attention, but taking part. There is the option to make a direct donation if you so choose, there is merchandise available that generates money for the cause, and above all a loving community of people who care greatly about helping to make a difference about this issue. Please, when you leave this site today do so by THIS LINK HERE, and go over to see what they are up to, and how you can join in to make a difference, and help save lives today. We aren’t asking for much from you, but everything you do to help this effort makes a real difference in someone’s life – possibly someone close to you. Possibly even YOU.

  Thanks for listening. Cancer is a sensitive issue for many and not often easy to discuss or confront, but by doing so we begin to make the stand that will eventually drive this hate-filled disease from our lives once and for all. A world without cancer is not a pipe-dream, it’s a reality waiting to happen and it’s one click away – make that click today. THANK YOU X

The Assassin.


14 comments on “You’re simply the Breast.

  1. Yay for awareness! I sent them my boobs last week. This is a great cause as so many people are touched by this terrible disease. I am so sorry about your step-mother. It is true that losing that part of yourself really affects how you see yourself as a woman. I hope that she survives this horrible ordeal.


    • Fortunately, although we still have everything metaphorically crossed she seems to have beaten the disease for now. But many others have not, so thanks for helping support raising money for them and others like them!!!


  2. I love you so hard for promoting this. I have lost three family members to breast cancer and my mom has survived two bouts of it in her lifetime. I was proud to flash myself on the site last week…not sure which rack is Emily’s, but I think I’ve figured out yours and Bill’s. 😉


    • HAhaha!! I’m pretty sure I can identify Bill too, but as for the rest it’s really not important – its not who they are that counts, its what they stand for!! Although I do wish I’d worn a different bra…..


  3. Cancer is a big angry bitch. And I hate it as much as the next guy. I’ve lost my Stepdad (pancreatic cancer), my Grandad (lung cancer) & currently my Step mother is on her last legs (Breast/Ovarian cancer) & my Dad has just been diagnosed with Testicular cancer. Not to mention my best friends mum who’s riddled with about 4 types of cancer & my sister in laws mother (cervical cancer) who’s going through the treatment & being hammered by it’s affects.

    It makes me so angry how common it is. It shouldn’t be like this. When I was a kid you rarely heard of someone getting it, but now, it’s like wild fire.

    The question I keep asking, why has it become so common? What has changed so much in our world that’s causing so many more people than before to get cancer?

    I don’t have any answers. But I have my theories.

    I’ll stand right up the front line & wave my flag like a mad bitch with anyone that’s willing to support a cause like this.

    Great post mate!!



    • Sending you a big hug for you and all your family Bex – its these questions about the why and how that we need to answer, and unless we’re medical experts the next best thing we can do is help raise money so they can do their jobs effectively. Sadly its too late for many of us who have lost/are losing loved ones, but we CAN help prevent others from going through the same thing. See you and your flag on the front line mate 😉 x


  4. I’m so sorry to hear about your stepmother, but glad to read that she is in the clear as of now. Cancer is a horrendous beast and it has not only threatened the life of my best friend, but taken down some of my favorite people. This is a great post- thank you for writing it. I’ll check out the site that you linked to….

    And peeps- don’t forget to do your self exams!


  5. Thank you so much for posting this. Cancer took my mom, my grandpa and my aunt. My stepfather has been battling brain cancer for 3 years, which is much much longer than the 6 months they gave him in the beginning. My best friend, who is my age (33), has survived 2 bouts of breast cancer. I will be thinking of your stepmother, Mr. Assassin, as well as Bex’s dad and other loved ones. Healing vibes for all, and strength for your families. I hope we see a cure in our lifetime, too many people suffer at the hands of this insidious bitch.


    • And I’m sure everyone here joins me in sending some of those positive and healing vibrations back to you, Lorilei – too many people now are falling victims to cancer for us to ignore it for much longer. It is one of the most immediately prevalent dangers to human health and action is needed now and in the future to sustain efforts to fight it. I hope one day we can all stand together and reminisce about where we were, and what we were doing, on the day they found the Cure for Cancer, and that we can tell our children how we did something right. Thank you for speaking up and joining in.


    • As always Mr Ruth, your eloquence and incisive commentary have summed the situation up beautifully. But yes, Cancer can go and take a long running fuck off of a short pier. If you see Cancer before me, give it a healthy smack around the chops would you my good man?? Top form.


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